Madame Enco is the emblematic character of the ALISIA ENCO universe — a woman who embodies creativity, the joy of living and the freedom to imagine without limits. Elegant, optimistic and full of personality, Madame Enco sees beauty in the simplest moments and transforms every experience into a story. She does not follow rules, but creates her own path. She is brave, curious and always ready to discover something new.

Through Madame Enco, ALISIA ENCO talks about the freedom to be yourself, about imagination, courage and the power to transform what you imagine into reality. In her universe, two essential symbols appear: red hearts and the Infinity Column.

❤️ The red hearts represent love, generosity and authentic connections between people — those relationships and encounters that give meaning to our journey.

∞ The Column of Infinity, a tribute to Constantin Brâncuși’s masterpiece, symbolizes endless creativity, imagination and the courage to continually reinvent ourselves. Madame Enco’s universe began on canvas, through the original paintings of artist and founder of ALISIA ENCO, Alice Botnarenco, and continues today through silk scarves, t-shirts, hoodies, handmade brooches, bomber jackets and other creations that are about to join the collection.

One of Madame Enco’s original works was transformed into a silk twill scarf, becoming wearable art — a painting that no longer remains on the wall, but continues its story through the wearer. Both the original painting and the Madame Enco scarf were presented at the Mánes Gallery in Prague, bringing this character from the ALISIA ENCO universe into a space dedicated to art. Madame Enco is not just a character and she is not just a collection. 

She is an invitation. 

An invitation to create without limits, to dream without fear, to see possibilities where others see limits, and to transform every day into a story worth telling.